Photo credit: Hash Milhan. Shared under a Creative Commons license. Click for more information.

Communicating Science in the Clickbait Era: Tips and Lessons From EurekAlert’s 2016 PIO Seminar

Photo credit: Hash Milhan. Shared under a Creative Commons license. Click for more information.
Photo credit: Hash Milhan. Shared under a Creative Commons license. Click for more information.

Editor’s Note: This is a guest post by Chanapa Tantibanchachai, a public information officer (PIO) at Johns Hopkins Medicine. Keep reading to learn what tips Tantibanchachai picked up at EurekAlert’s 2016 seminar for PIOs. Continue reading “Communicating Science in the Clickbait Era: Tips and Lessons From EurekAlert’s 2016 PIO Seminar”

Waving goodbye. Waving hello. Photo credit: Andrew Kruse. Shared under a Creative Commons license. Click for more information.

Goodbye, Old Blog – Hello, New Blog

Waving goodbye. Waving hello. Photo credit: Andrew Kruse. Shared under a Creative Commons license. Click for more information.
Waving goodbye. Waving hello. Photo credit: Andrew Kruse. Shared under a Creative Commons license. Click for more information.

The original version of this blog was launched on a blog network called SciLogs, which announced earlier this month that it will be shutting down in September. This marks the end of Communication Breakdown, but the beginning of my new blog, Science Communication Breakdown – the blog that you are, in fact, reading right now. Continue reading “Goodbye, Old Blog – Hello, New Blog”

Science Communication: The Eight Ideas I Keep Coming Back To

Photo credit: alkruse24. Retrieved via Flickr and shared under a Creative Commons license. Click for more information.
Photo credit: alkruse24. Retrieved via Flickr and shared under a Creative Commons license. Click for more information.

I get asked to give a lot of talks on science communication. These talks cover a lot of ground: metrics, writing, social media, working with reporters, you name it. But I recently realized that, while the details vary significantly depending on the subject, I end up stressing the same key ideas.

Ultimately, I think the basics of practical science communication boil down to eight ideas that can be expressed in 10 words. Continue reading “Science Communication: The Eight Ideas I Keep Coming Back To”

Paper Drives Home How Much Politics Influences Attitudes Toward Science Issues

Politics header
Image credit: Surlan Soosay. Retrieved via Flickr and shared under a Creative Commons license. Click for more information.

 

A recent paper in the journal Science Communication drives home the extent to which political identity – and the way we communicate about science – can influence a person’s attitude toward scientific issues. Continue reading “Paper Drives Home How Much Politics Influences Attitudes Toward Science Issues”

What Reporters Can Do to Work More Effectively With PIOs

Photo credit: Charles Dyer. Retrieved via Flickr and shared under a Creative Commons license. Click for more information.
Photo credit: Charles Dyer. Retrieved via Flickr and shared under a Creative Commons license. Click for more information.

Note: This post first appeared on the Association of Health Care Journalist’s Covering Health blog.

There are a lot of posts and stories out there focused on how public information officers (PIOs) can work more effectively with journalists, or that highlight extremely bad pitches aimed at reporters. I’ve written a few of them myself. But there are also things that reporters can do to work more effectively with PIOs. You don’t see many posts about that. Continue reading “What Reporters Can Do to Work More Effectively With PIOs”

No, Writing Intelligibly Is Not ‘Dumbing It Down’

Photo credit: Photo from www.gotcredit.com, used under a Creative Commons license.
Photo credit: Photo from http://www.gotcredit.com, used under a Creative Commons license.

My list of pet peeves is pretty short. I can’t stand things that are misspelled intentionally (nothing should ever be “kwik” or “lite”). I don’t like rude people. And I can’t stand it when people talk about science communication as “dumbing it down.” Ugh. Continue reading “No, Writing Intelligibly Is Not ‘Dumbing It Down’”

Old News Won’t Help You, and More Tips on How to Pitch a Reporter

Photo credit: detail of a photo by Doug Miller, retrieved via Flickr and used under a Creative Commons license. Click for more information.
Photo credit: detail of a photo by Doug Miller, retrieved via Flickr and used under a Creative Commons license. Click for more information.

A few years ago, I wrote a long(ish) post on how to pitch story ideas to reporters without being annoying. A couple things have happened recently that make me want to add some new tips to the list. Continue reading “Old News Won’t Help You, and More Tips on How to Pitch a Reporter”